Our mission is to provide coordination, collaboration and partnerships that unify the entire Nashua community around a common vision for an attractive downtown that is vibrant, viable and truly reflects the character of our city. We are most well known for large scale community events, like the Winter Holiday Stroll, the Taste of Downtown, New England Roots Festival, the Nu Muse Festival and others. As was likely the case for most of you, this has been very different from what we are used to.
Thank you to everyone who donated to support our #GivingTuesday, and helping toward reaching our year end fundraising goals! Generous supporters like you donated just over $2,000 to Great American Downtown. We still have a ways to go to hit our goal, so we are making one last appeal for 2020!
We recognize that normalcy is still a ways away, but in the meantime we will continue to serve our mission and our community, and hope you can donate toward that goal. Great American Downtown works hard each and every day to serve our community in a way that promotes quality of life, connecting neighbors, and supporting our small businesses here in the heart of the city. Though we haven’t been able to host large events, we continue to adapt and serve our mission, and need your help. Please consider making a donation today!
These are just some of the ways we’ve worked to serve our community this year:
-We provided access to 24 garden beds at our Nashua Heritage Rail Trail Community Garden in the Tree Streets neighborhood, and completed work on 12 more. Recognizing the challenges the year has presented to Nashua families, we waived the usual $35 plot fee for all gardeners to ensure that cost was not a barrier to opportunity.
-We completely overhauled our Nashua Farmers Market program, ensuring that the season went on as scheduled with considerable health and safety measures in place. We served 350-400 customers each week in a safe way, maintaining access to fresh fruits and vegetables in a federally designated “food desert” – and provided more than $3,000 in fresh local food to SNAP/EBT beneficiaries.
-We coordinated meetings over Zoom to support city businesses and organizations in partnership with Nashua Economic Development and the Greater Nashua Chamber of Commerce every week through the first 4 months of the pandemic, and then once a month, hosting guest speakers as a resource to discuss economic recovery programs and other vital topics, serving over 140 city businesses and organizations from Downtown Nashua and beyond.
-In partnership with the City of Nashua and the United Way of Greater Nashua, and the Greater Nashua Chamber of Commerce, we coordinated access of PPE for area businesses and organizations as NH began to re-open. Many of these items were a challenge to obtain, and we were able to realize a bulk savings for program participants through cooperative purchasing. Overall, we’ve served 126 businesses and organizations, providing 153 gallons of hand sanitizer, 83 infrared thermometers, 954 KN/N95 Masks, 8,450 surgical masks, 14,650 nitrile gloves, and 249,600 sanitizing wipes!
-We launched our first ever, self-guided, 15 stop public art tour with the Distrx smartphone app, which has been enjoyed by over 120 people since launch.
-We produced a virtual edition of the Nashua Pride Festival, in partnership with the City of Nashua. This event featured prerecorded performances from over a dozen performers, captured in the Court Street Theatre. This was a wonderful celebration of our LGBTQ community, which was enjoyed by thousands of viewers.
-We conducted a variety of events and programs in a safe and healthy way, including Dancin’ in the Park, Oompah in the Park, our Saturday Sidewalk Sessions live music series, the Nom Nom November Cookie contest, the Dazzling December holiday lighting program and more.
-We’re attracting as many as 400 people to our Downtown to support our small restaurants and shops this holiday season through our Plaid Friday event on November 27th.
-We’ve connected with 24,500 of our neighbors over the past year, sharing reasons to be thankful and exciting things to do and see here in our Great American Downtown Facebook page, generating hundreds of thousands of views for useful and uplifting content about our city.
-We delivered 266,000 emails to our 4,875 subscribers to The Downtowner – our weekly e-newsletter featuring area non-profits, businesses, artists and happenings to support, celebrate, and look forward to.
-During the disruption of the shut-down, our website and newsletter became key resources for our community – connecting people with information about adjusted business practices, food resource information, and other useful content. From March-June our pages featuring information about food access saw over 12,000 visits.
-We hosted our #DowntownScarecrows program, featuring 30 fun and festive scarecrows decorated by Downtown businesses and area non-profits, displayed all along Main Street in the month of October.
-We continued the 5-year tradition of lighting diya candles on the City Hall steps to mark Diwali in a small but meaningful way, which has been in integrative part of our Winter Holiday Stroll since 2015.
-We launched the #LoveNashua campaign, to help people put a spotlight on all the things they love about our community – with over 1,900 posts created by passionate Nashuans on Instagram using the hashtag!
During this past year, we’ve come together to support one another in many ways – and for that we are thankful! Please consider making a donation to help us continue our work in the year ahead.
If you would like to make a donation by mail, please make the check out to:
Great American Downtown Inc
6 Main Street, Suite 1
Nashua, NH 03064
We understand that times are tough for many of our neighbors. We appreciate any amount you are able to donate to our mission this month. Thank you for being part of our community, and here’s to a safe and prosperous 2021 for us all!